Launched Fornite’s newest in-game feature named Fortnite Festival which is is a rhythm-based music game within the Fortnite universe. Think guitar hero, but Fortnite. The first artist they wanted to feature was The Weeknd where we shot the launch film with The Weeknd’s song “Take My Breath” directed by BRTHR and built a campaign around it. We hosted a film premiere takeover around the globe in his top listening cities: São Paulo, Mexico City (where we shot the film) Toronto, and London.